Barbara Ortega

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Barbara Ortega
California State Assembly District 8
Former Candidate
Bachelor'sChapman College
ProfessionSmall Business Owner
Campaign website
Barbara Ortega was a 2012 Republican candidate for District 8 of the California State Assembly.


Ortega received her bachelor's degree in political science and communications from Chapman College in Orange, California. Ortega is the owner of POW Group, which provides economic development and strategic marketing advice to businesses. Prior to forming POW Group, Ortega served in various positions with Abbott Laboratories, including director of business development & strategic programs and director for government affairs. Her business career also includes serving as director and vice president of the California Manufacturers & Technology Association and director of legislative affairs at the United States Chamber of Commerce. Ortega is on the board of directors for Vision y Compromiso, a community organization of Spanish speaking “Promortoras,” and the National Hispanic Council on Aging. She is also a volunteer at the SSPCA.[1]

Political philosophy

Ortega described herself as a "Fiscal Conservative, Social Moderate."[1]


Campaign themes


Ortega's campaign website listed the following issues:[2]

  • Taxes
Excerpt: "Tax increases are bad for the economy. Barbara believes taxes should not be raised without a two-thirds majority vote of the Legislature. Barbara voted in favor of Proposition 26 in 2010, a Constitutional amendment ratified by Californians that requires a two-thirds majority vote before the Legislators can raise fees."
  • State Budget
Excerpt: "Barbara is a fiscal conservative. She understands that the current State Budget fiasco started during the 2000-2001 budget cycle “money-party” of unsustainable permanent spending increases, spearheaded by Gray Davis and liberal Democrats in the Legislature."
  • Jobs and the Economy
Excerpt: "California used to be the center of business innovation and expansion. No more. High taxes and fees; punitive regulatory policies; and unrestrained litigation have driven businesses, and the jobs they create, out of our state."
  • Healthcare
Excerpt: "Barbara believes that our health care infrastructure is fragile and is under pressure from multiple sources including rapidly rising costs and too much government involvement. Having spent 24 years as a health care executive, Barbara knows that the elaborate infrastructure built on preventing disease and taking care of people who are sick simply has to be shored up, preserved and improved."



See also: California State Assembly elections, 2012

Ortega ran in the 2012 election for California State Assembly District 8. She was eliminated in the blanket primary on June 5, 2012.[3][4]

California State Assembly, District 8 Blanket Primary, 2012
Party Candidate Vote % Votes
     Democratic Green check mark transparent.pngKen Cooley 42.6% 33,034
     Republican John Thomas Flynn 6.3% 4,853
     Republican Barbara Ortega 20.1% 15,592
     Republican Green check mark transparent.pngPeter Tateishi 23.5% 18,237
     Republican Philip Tufi 3.1% 2,424
     Libertarian Janice Marlae Bonser 4.3% 3,368
Total Votes 77,508


Ortega was born in San Pedro and grew up in Long Beach, Anaheim and Costa Mesa California. Ortega's father was a Navy veteran who served on the USS Finback during WWII, the submarine that pulled Navy pilot and future President George H. W. Bush out of the water after he was shot down over the Pacific. Ortega and her husband David live in Sacramento. She has two grown children, Charlie and Sarah, and two grandchildren.[1]

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