Difference between revisions of "Goddard Clausen Strategic Advocacy"

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* [[California Proposition 20, Congressional Redistricting (2010)]].  Goddard Clausen is working for the "yes" side and through September 21, 2010 had received $400,000.
{{vendor legend}}
* [[California Proposition 23 (2010)]]. Goddard Clausen is working on the "yes" side.<ref>[http://cal-access.ss.ca.gov/PDFGen/pdfgen.prg?filingid=1507808&amendid=0 Recipient Committee Campaign Statement </ref>
:: ''See also: [[Vendors and consultants to California's 2010 ballot proposition campaigns]]''
* [[California Proposition 17 (June 2010)]].  Paid $270,000 through May 5, 2010.<ref>[http://cal-access.sos.ca.gov/Campaign/Committees/Detail.aspx?id=1318927&view=expenditures Expenditure details for "Yes on Proposition 17" campaign]</ref>
In 2010, Goddard Clausen Strategic Advocacy consulted for five of the [[California 2010 ballot propositions|statewide propositions on the California ballot]].
* [[California Proposition 17 (June 2010)|Proposition 17]]: <span style="background-color:green; color: white">'''$549,667'''</span><ref>[http://cal-access.sos.ca.gov/Campaign/Committees/Detail.aspx?id=1318927&view=expenditures Expenditure details for "Yes on Proposition 17" campaign]</ref>
* [[California Proposition 20, Congressional Redistricting (2010)|Proposition 20]]: <span style="background-color:green; color: white">'''$549,470'''</span>
* [[California Proposition 23, the Suspension of AB 32 (2010)|Proposition 23]]: <span style="background-color:green; color: white">'''$230,000'''</span><ref>[http://cal-access.ss.ca.gov/PDFGen/pdfgen.prg?filingid=1507808&amendid=0 Recipient Committee Campaign Statement </ref>
* [[California Proposition 24, Repeal of Corporate Tax Breaks (2010)|Proposition 24]]: <span style="background-color:red; color: white">'''$290,000'''</span>
* [[California Proposition 26, Supermajority Vote to Pass New Taxes and Fees (2010)|Proposition 26]]: <span style="background-color:green; color: white">'''$158,750'''</span>

Revision as of 09:15, 22 January 2011

Goddard Clausen Strategic Advocacy is a public relations and political strategy firm with offices in Washington, D.C., and in Sacramento and Roseville, California. Goddard Clausen has a specialty practice in ballot measure campaigns, describing itself having an "industry-leading 9 out of 10 win record on ballot measure campaigns."[1]

Ballot measure campaigns


Worked for yes campaign
Worked for no campaign

See also: Vendors and consultants to California's 2010 ballot proposition campaigns

In 2010, Goddard Clausen Strategic Advocacy consulted for five of the statewide propositions on the California ballot.






"Harry and Louise"

Goddard Clausen's "Harry and Louise" ad

Goddard Clausen is responsible for the famous (or infamous, depending on one's perspective) "Harry and Louise" television ad. On their website, Goddard Clausen describes its role in the "Harry and Louise" ad as "National advocacy advertising didn't just happen. It was invented. And we invented it in the early ‘90's with the fictional couple – “Harry and Louise” – created to give a clear, unified voice to those who opposed President Clinton's sweeping health care proposal. The unique campaign, managed by Goddard Claussen, caught the attention of the media, the White House and the American people. A year later, “Harry and Louise” earned a spot on Advertising Age's prestigious “Marketing 100” and was named the Best Public Policy Campaign by the American Association of Political Consultants. It's widely credited as being the key factor in defeating the Clinton Health Plan."[5]

See also

External links


  1. Goddard Clausen website
  2. Expenditure details for "Yes on Proposition 17" campaign
  3. [http://cal-access.ss.ca.gov/PDFGen/pdfgen.prg?filingid=1507808&amendid=0 Recipient Committee Campaign Statement
  4. 4.0 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 Goddard Clausen ballot measure portfolio
  5. Goddard Clausen portfolio

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