Difference between revisions of "Goddard Clausen Strategic Advocacy"

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{{tnr}}'''Goddard Clausen Strategic Advocacy''' is a public relations and political strategy firm with offices in Washington, D.C., and in Sacramento and Roseville, [[California]].  Goddard Clausen has a specialty practice in ballot measure campaigns, describing itself having an "industry-leading 9 out of 10 win record on ballot measure campaigns."<ref>[http://www.goddardclaussen.com/default.aspx Goddard Clausen website]</ref>
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{{tnr}}'''Goddard Clausen Strategic Advocacy''' is a public relations and political strategy firm with offices in Washington, D.C., and in Sacramento and Roseville, [[California]].  Goddard Clausen has a specialty practice in ballot measure campaigns, describing itself having an "industry-leading 9 out of 10 win record on ballot measure campaigns."<ref>[https://web.archive.org/web/2/http://www.goddardclaussen.com/default.aspx Goddard Clausen website] ''([[timed out]])''</ref>
  
 
==Ballot measure campaigns==
 
==Ballot measure campaigns==
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* [[California Proposition 11 (2008)]]. Goddard Clausen worked on the winning side, which was the "yes" side.<ref name=ballotportfolio/>
 
* [[California Proposition 11 (2008)]]. Goddard Clausen worked on the winning side, which was the "yes" side.<ref name=ballotportfolio/>
* [[Maine Repeal Dirigo Tax Referendum (2008)]].  Goddard Clausen worked on the winning side, which was the tax-repeal side.<ref name=ballotportfolio>[http://www.goddardclaussen.com/Yes-on-Question-1.aspx Goddard Clausen ballot measure portfolio]</ref>
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* [[Maine Repeal Dirigo Tax Referendum (2008)]].  Goddard Clausen worked on the winning side, which was the tax-repeal side.<ref name=ballotportfolio>[https://web.archive.org/web/2/http://www.goddardclaussen.com/Yes-on-Question-1.aspx Goddard Clausen ballot measure portfolio] ''([[timed out]])''</ref>
  
 
===2007===
 
===2007===
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|{{#ev:youtube|Dt31nhleeCg|300}}<br><span style="font-size:80%">Goddard Clausen's "Harry and Louise" ad</span>
 
|{{#ev:youtube|Dt31nhleeCg|300}}<br><span style="font-size:80%">Goddard Clausen's "Harry and Louise" ad</span>
 
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Goddard Clausen is responsible for the famous (or infamous, depending on one's perspective) "Harry and Louise" television ad.  On their website, Goddard Clausen describes its role in the "Harry and Louise" ad as "National advocacy advertising didn't just happen. It was invented. And we invented it in the early ‘90's with the fictional couple – “Harry and Louise” – created to give a clear, unified voice to those who opposed President Clinton's sweeping health care proposal. The unique campaign, managed by Goddard Claussen, caught the attention of the media, the White House and the American people. A year later, “Harry and Louise” earned a spot on Advertising Age's prestigious “Marketing 100” and was named the Best Public Policy Campaign by the American Association of Political Consultants. It's widely credited as being the key factor in defeating the Clinton Health Plan."<ref>[http://www.goddardclaussen.com/Harry-and-Louise.aspx Goddard Clausen portfolio]</ref>
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Goddard Clausen is responsible for the famous (or infamous, depending on one's perspective) "Harry and Louise" television ad.  On their website, Goddard Clausen describes its role in the "Harry and Louise" ad as "National advocacy advertising didn't just happen. It was invented. And we invented it in the early ‘90's with the fictional couple – “Harry and Louise” – created to give a clear, unified voice to those who opposed President Clinton's sweeping health care proposal. The unique campaign, managed by Goddard Claussen, caught the attention of the media, the White House and the American people. A year later, “Harry and Louise” earned a spot on Advertising Age's prestigious “Marketing 100” and was named the Best Public Policy Campaign by the American Association of Political Consultants. It's widely credited as being the key factor in defeating the Clinton Health Plan."<ref>[https://web.archive.org/web/2/http://www.goddardclaussen.com/Harry-and-Louise.aspx Goddard Clausen portfolio] ''([[timed out]])''</ref>
  
 
==See also==
 
==See also==
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==External links==
 
==External links==
  
* [http://www.goddardclaussen.com/ Official website of Goddard Clausen]
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* [https://web.archive.org/web/2/http://www.goddardclaussen.com/ Official website of Goddard Clausen]
  
 
==References==
 
==References==
 
{{reflist}}
 
{{reflist}}
  
{{pod stub}}
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{{winf stub|Month=January 2011}}
 
[[Category:Political consultants, California]]
 
[[Category:Political consultants, California]]

Latest revision as of 14:15, 8 October 2014

Goddard Clausen Strategic Advocacy is a public relations and political strategy firm with offices in Washington, D.C., and in Sacramento and Roseville, California. Goddard Clausen has a specialty practice in ballot measure campaigns, describing itself having an "industry-leading 9 out of 10 win record on ballot measure campaigns."[1]

Ballot measure campaigns

2010

Legend:
Worked for yes campaign
Worked for no campaign


See also: Vendors and consultants to California's 2010 ballot proposition campaigns

In 2010, Goddard Clausen Strategic Advocacy consulted for five of the statewide propositions on the California ballot.

2008

2007

2006

2004

2000

"Harry and Louise"


Goddard Clausen's "Harry and Louise" ad

Goddard Clausen is responsible for the famous (or infamous, depending on one's perspective) "Harry and Louise" television ad. On their website, Goddard Clausen describes its role in the "Harry and Louise" ad as "National advocacy advertising didn't just happen. It was invented. And we invented it in the early ‘90's with the fictional couple – “Harry and Louise” – created to give a clear, unified voice to those who opposed President Clinton's sweeping health care proposal. The unique campaign, managed by Goddard Claussen, caught the attention of the media, the White House and the American people. A year later, “Harry and Louise” earned a spot on Advertising Age's prestigious “Marketing 100” and was named the Best Public Policy Campaign by the American Association of Political Consultants. It's widely credited as being the key factor in defeating the Clinton Health Plan."[5]

See also

External links

References