San Francisco Candlestick Park Naming Rights, Proposition C (November 2009)
Proposition C repeals Proposition H, which was passed in 2004. Proposition H required that the 49ers football stadium be named Candlestick Park. Proposition C will, instead, allow the sale of naming rights to the stadium. 50% of the proceeds received by the city by the sale of the naming rights will be used to fund directors at city recreation centers. Gavin Newsom supported Proposition C.
San Francisco Supervisor Bevan Dufty also supported Proposition C.
One reason the issue is coming up now is because the 49ers are thinking about moving their team to Santa Clara.
Political reporter Melissa Griffin suggested to her readers, "Vote for this if you want to send a gesture to the Niners that we will help them make money if they stay in San Francisco. Vote against this if you believe we should only sell the name of The ’Stick if it would fetch a lot more than the anticipated $700,000, or if you believe a different kind of gesture toward the Niners is in order."