Perry Goldberg

This page was current at the end of the individual's last campaign covered by Ballotpedia. Please contact us with any updates.

Perry Goldberg

Nonpartisan

Elections and appointments

Last election

March 5, 2024

Education

Bachelor's

University of Pennsylvania, Wharton School, 1990

Law

Harvard Law School, 1993

Personal

Birthplace

New York, N.Y.

Profession

Business owner/attorney

Contact

Campaign website

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Perry Goldberg ran for election to the Los Angeles County Board of Supervisors to represent District 5 in California. He lost in the primary on March 5, 2024.

Goldberg completed Ballotpedia's Candidate Connection survey in 2024. Click here to read the survey answers.

Biography

Perry Goldberg was born in New York, New York. He earned a bachelor's degree from the University of Pennsylvania, Wharton School, in 1990 and a law degree from Harvard Law School in 1993. His career experience includes working as a business owner, attorney, and nonprofit leader. He has been affiliated with E Pluribus University; ThriveLA; EntityRisk, Inc.; Right Angle Ventures LLC; Progress LLP; and RAMP Solar LLC.

Elections

2024

See also: Municipal elections in Los Angeles County, California (2024)

Nonpartisan primary election

Nonpartisan primary for Los Angeles County Board of Supervisors District 5

Incumbent Kathryn Barger won election outright against Chris Holden, Konstantine Anthony, Perry Goldberg, and Marlon Marroquin in the primary for Los Angeles County Board of Supervisors District 5 on March 5, 2024.

		Candidate	%	Votes
✔		Kathryn Barger (Nonpartisan)	56.8	198,083
		Chris Holden (Nonpartisan)	21.9	76,429
		Konstantine Anthony (Nonpartisan)	11.4	39,801
		Perry Goldberg (Nonpartisan)	7.6	26,588
	Submit photo	Marlon Marroquin (Nonpartisan)	2.2	7,767

---

	Incumbents are bolded and underlined. The results have been certified. Source	Total votes: 348,668
= candidate completed the Ballotpedia Candidate Connection survey.
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Endorsements

Ballotpedia did not identify endorsements for Goldberg in this election.

Campaign themes

2024

Ballotpedia survey responses

See also: Ballotpedia's Candidate Connection

Perry Goldberg completed Ballotpedia's Candidate Connection survey in 2024. The survey questions appear in bold and are followed by Goldberg's responses. Candidates are asked three required questions for this survey, but they may answer additional optional questions as well.

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Who are you? Tell us about yourself.

I love LA. It pains me that our problems keep getting worse, not better.

I’m not a politician, and I’ve never run for office before now. I'll never take money from lobbyists or anyone else who would sit on the other side of the bargaining table. I'm not leaning left or right, I'm leaning forward toward solutions. I'm officially registered as "No Party Preference" and believe our leaders should represent all of us, not just Team Red or Team Blue.

I live in Acton with my life partner Myra, and our three dogs we adopted from the County shelter in 2019. I’m the proud father of two incredible young adults. ​ I am certain that our problems are solvable and that the Board of Supervisors has the power to solve them. I refuse to sit back and watch as our elected leaders fail to protect us.

I’ve spent my career coming up with new ideas that are both smart economics and the right thing to do, like turning our powder-keg of dry brush into a valuable soil amendment (biochar) that can be sold for a profit.

My problem-solving journey began in elementary school, when I learned how to solve the Rubik’s Cube with a novel solution of my own creation. My fastest time even beat the then world record. In college, I studied economics at Wharton Business School, where I graduated in the top 1% of my class. My next stop was Harvard Law School, where I graduated with honors. My education has helped me succeed as a non-profit leader, lawyer and entrepreneur.

Please list below 3 key messages of your campaign. What are the main points you want voters to remember about your goals for your time in office?

• I believe that everyone running for office should have clearly stated goals and specific plans for achieving those goals, yet I am the only person in this race who can say that.
• I am the only person in this race who intends to bridge the divide between the red and blue to find smart "purple" solutions that meet the interests of everyone.
• I have a plan to end homelessness by 2028. The plan involves smart development in the Antelope Valley, which has inexpensive vacant land in sufficient quantity to enable 100,000 new residential housing units. To overcome NIMBY issues, a substantial portion of this new housing can be for retirement communities. This will enable retirees in the urban areas to downsize their housing and retire to a quieter part of the County. This in turn will open up housing in the urban areas. Another substantial portion of the new housing in the AV can be for employee housing tied both to existing employers (e.g., the large aerospace companies) and to water-smart small farms where anyone who needs a job and home can live and work and pay their own way.

What areas of public policy are you personally passionate about?

I'm passionate about affordability, as that impacts everyone. I believe we can greatly reduce the cost of housing for everyone by dramatically increasing the supply of housing.

I'm also passionate about improving LA's transportation, especially Metrolink service. My vision is for Metrolink service to be more convenient than driving, which will help us finally solve our traffic problems and improve our deadly air quality that is shortening our lives by an average of four months.

Another passion of mine is eliminating our wildfire risk. We can do that by converting our dry brush to biochar, which is a valuable commodity. Because that activity pays for itself, it can be scaled up and we can finally be safe from this danger.

What qualities does this office possess that makes it a unique and important part of the state government and legal system?

The Board of Supervisors is in a unique position to bring about the change that is desperately needed with respect to affordability, housing, transportation, public safety, wildfires, and every other area that impacts the daily lives of Angelenos.

Who do you look up to? Whose example would you like to follow, and why?

My role models include Benjamin Franklin, Mohandas Ghandi, and Martin Luther King.

Is there a book, essay, film, or something else you would recommend to someone who wants to understand your political philosophy?

I believe it's important to have a clear vision that can be articulated to the constituents. For that reason, one of my heroes is Martin Luther King, whose famous "I have a dream" speech painted a picture of equality that inspired great change.

What characteristics or principles are most important for an elected official?

I believe our elected officials should represent everyone, not just team red or team blue. I also think our elected officials should be scrupulous in avoiding conflicts of interest and even the appearance of a possible conflict.

What do you believe are the core responsibilities for someone elected to this office?

I believe the core responsibilities are to solve the problems we are facing, prepare the County to tackle future problems, and inspire everyone living in the County to be engaged in civic life.

What is your favorite book? Why?

My favorite book is the Hitchhiker's Guide to the Galaxy by Douglas Adams.

Are there any little-known powers or responsibilities held by this office that you believe more people should be aware of?

There are many little-known powers held by the Supervisors, including that they each hold seats on the Board of LA Metro. They also have great influence with respect to the $74 billion pension fund managed by LACERA. And the operation of LA's Local Area Formation Commission, which determines whether new cities can be created within the County.

Do you believe that it's beneficial for holders of this office to have previous experience in government or politics?

What we have seen is that our career politicians have not solved our problems. Instead, our problems have been getting worse as bureaucrats fail to bring forward creative solutions. I have come to believe that we need outsiders with fresh perspectives and the right skillsets to get Los Angeles moving in the right direction.

What kind of skills or expertise do you believe would be the most helpful for the holders of this office to possess?

A strong grasp on how the economy works is critical, and I would be the only person on the Board with a degree in economics. I also believe that a deep understanding of the law is very important, as the Board is the legislative branch for the County and the laws that we put in place are how policy is converted to action. I would be the only person on the Board with a law degree. In addition, I believe it's important to have a real understanding of how well-functioning businesses operate, and I would be the only successful entrepreneur on the Board.

What are your views on financial transparency and government accountability?

Financial transparency and government accountability are both extremely important, and I would do much more than just pay lip service to them. My intention is to truly transform County government in both respects. And I ask the voters to hold me accountable to that promise and all my other goals.

Note: Ballotpedia reserves the right to edit Candidate Connection survey responses. Any edits made by Ballotpedia will be clearly marked with [brackets] for the public. If the candidate disagrees with an edit, he or she may request the full removal of the survey response from Ballotpedia.org. Ballotpedia does not edit or correct typographical errors unless the candidate's campaign requests it.

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Los Angeles County Board of Supervisors District 5

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