Scott Rasmussen's Number of the Day for October 24, 2018
The Number of the Day columns published on Ballotpedia reflect the views of the author.
October 24, 2018: Seventy-nine percent (79%) of Amazon Prime users say the biggest benefit of the service is free shipping. The Diffusion Group (TDG) study found that just 11% named Prime Video and 4% saw Prime Music as the top perk.[1]
TDG President Michael Greeson noted that "Prime is first and foremost about developing more and broader retail relationships, and free shipping is key to that mission. That is where the real value of Prime lies."
However, since Amazon Prime reaches more than half of all broadband users, the impact of its add-on services could be significant. "The competitive threat that Amazon poses to the media industry is unique," argues Greeson. "Video, music, and gaming services are largely loss leaders to Amazon's cash-cow retail business. This strategy continues to enable the company to disrupt not only established media verticals but a widening array of other goods and services."
Each weekday, Scott Rasmussen’s Number of the Day explores interesting and newsworthy topics at the intersection of culture, politics, and technology.
- October 23, 2018 – 85.6 percent competitive: U.S. economy rated most competitive in world
- October 22, 2018 – 2 countries in the world have legalized marijuana nationwide
- October 19, 2018 – 65 percent of Google News links point to left-leaning news sources
- October 18, 2018 – 1 trillion humans in galaxy envisioned by Jeff Bezos
- October 17, 2018 – 17 percent increase in federal deficit during 2018
- To see other recent numbers, check out the archive.
Scott Rasmussen’s Number of the Day is published by Ballotpedia weekdays at 8:00 a.m. Eastern. Click here to check out the latest update.
The Number of the Day is broadcast on local stations across the country. An archive of these broadcasts can be found here.
Columns published on Ballotpedia reflect the views of the author.
Ballotpedia is the nonprofit, nonpartisan Encyclopedia of American Politics.
See also
Footnotes
| |||||||||||||||||||||||
