Sugar Cookie won Ballotpedia’s 2024 Holiday Cookie Election with 29.4% of the vote. This win for Sugar Cookie is a major comeback after a controversial win in the 2020 election, when Sugar Cookie was ultimately recalled from office. Voters in the recall election decided two questions: whether Sugar Cookie should be recalled and, if so, which cookie should replace it. 69.5% of voters believed that Sugar Cookie should be recalled, and elected Chocolate Chip Cookie with 33.2% of the vote. Chocolate Chip Cookie was immediately sworn into office.
Sugar cookie is the former Official Holiday Cookie. It won election in 2020. Sugar Cookie was recalled in 2021 due to a scandalous incident in which salt was used instead of sugar. Read more about that election here.
Sugar Cookie was a candidate in the 2023 Holiday Cookie election.
Sugar Cookie ran for election again in 2022. It made it through the primary election round with 15.2% of the vote, but lost in the general election to Gingerbread Cookie.
Sugar cookie defeated incumbent Chocolate chip cookie in the runoff election for Official Holiday Cookie which was held from December 16 to December 22, 2020.
Ballotpedia held a general election for Official Holiday Cookie from December 14 to December 16, 2020. The filing deadline for this election was December 11, 2020.
Sugar cookie was a candidate in Ballotpedia's general election for Official 2019 Holiday Cookie from December 9th to December 12th. The filing deadline for this election was December 6, 2019.
The race was decided by ranked-choice vote counting.
Candidate information
Incumbent: No
Political office: Ballotpedia's 2024 Holiday Cookie
Biography: As one might guess, sugar is a crucial ingredient in this simple recipe, joining flour, butter, eggs, vanilla, and baking soda or baking powder. They can be molded or cut into a variety of festive shapes.[1]
Key messages
- This is the only cookie that can easily be decorated at a kid's decorating party, which is an imperative activity for creating Christmas cheer.
- Easily able to represent all shapes, sizes, and colors
Election results
2024
2023

2022
2021
Voters decided two questions: whether Sugar Cookie should be recalled and, if so, which cookie should replace it. Polls were open from Friday, Dec. 10 at 8:00am ET. through Friday, Dec. 17, at 5:00 pm ET.
69.5% of voters believed that Sugar Cookie should be recalled, and elected Chocolate Chip Cookie with 33.2% of the vote. Chocolate Chip Cookie was immediately sworn into office.
2020
Official Holiday Cookie, Runoff election, 2020 |
Party |
Candidate |
Vote % |
Votes |
|
Nonpartisan |
Sugar cookie |
56.3% |
202 |
|
Nonpartisan |
Chocolate chip cookie Incumbent |
43.7% |
157 |
Total Votes |
359 |
Source: Ballotpedia.org |
2019
Full ranked-choice voting results may be viewed by clicking [show] at the right. | |
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2019 Candidates and election results
Full ranked-choice voting results may be viewed by clicking [show] at the right. | |
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Campaign advertisements
"Crisco Butter Flavor - Christmas Cookies (1989 Commercial)"
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Noteworthy endorsements
If you know of any noteworthy endorsements for Sugar cookie please email us.
Potential impact on cookie sales
While no data is available on how this election may affect ingredient sales, the results could impact the seasonal packaged cookie market. According to Packaged Facts' U.S. Food Market Outlook 2019, retail dollar sales of all packaged cookies totaled $11 billion in 2018 and increased at a compound annual growth rate of 2% between 2013 and 2018, though there is no breakdown available by type of cookie.[2]
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Packaged Facts’ research reveals that taste is the biggest driver of choice, and consumers continue to seek out products that offer new exciting tastes and experiences. Some consumers, especially younger people, want even more indulgent, decadent, and unique choices. Darker chocolates, double and triple chocolate, stuffed cookies, richer cream fillings, and frostings are all part of the decadently delicious cookie landscape.[3]
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—Packaged Facts
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External links