Political director

The political director is a key decision-making role in any campaign. According to Clyde Williams, former political director for the Democratic National Committee, the political director "sets the agenda" for the campaign at national, regional and local levels.

According to Wellstone Action, a progressive political training group, a political director's role is to organize with specific voting groups: "The political director works with specific constituency groups to organize their involvement with the campaign, for example – labor, seniors, educators, veterans, communities of color, new Americans, environmentalists, and college students, etc. They help develop a voter contact plan in coordination with the field director for particular communities by building relationships with the existing organizations that represent these communities."

See also

• Campaign manager
• Political strategist
• Campaign communications